Amity University Online has provided a three-year course, Bachelor of Arts in Journalism and Mass Communication (BAJMC), for students interested in writing, reporting, editing, and multimedia production. This is a three-year course that is conducted entirely online. Thus, the learners are free to study at their own time and speed. The curriculum covers all the in-demand subjects or topics, which helps the students to enhance their application of knowledge and understanding while developing their theoretical knowledge.
With videos with a rich LMS, students work with real-life video projects and case studies as part of the course to maximize their learning. The program is approved by the University Grants Commission and holds an A+ grade from the National Assessment and Accreditation Council, enabling the degree to be recognized and accepted all over the job market. This multiplies the availability of job career opportunities for the students in any part of the world.
| Course | Per Semester | Total Fees | One Time Fees |
|---|---|---|---|
| BAJMC |
|
||
| Subjects | Credits |
|---|---|
| Business, Society and Law | 4 |
| Financial Reporting and Analysis | 4 |
| Leadership & Organization Behavior | 4 |
| Managerial Economics | 4 |
| Subjects | Credits |
|---|---|
| People Management | 4 |
| Consumer Behaviour | 4 |
| Business Research Methods | 4 |
| Financial Management | 4 |
| Subjects | Credits |
|---|---|
| Strategy, Business and Globalization | 4 |
| Digital Marketing | 4 |
| Decision Science | 4 |
| Corporate Strategy and Policy | 4 |
| Cross-Cultural Management | 4 |
| Corporate Mergers and Acquisitions | 4 |
| Subjects | Credits |
|---|---|
| Project Management | 4 |
| Values and Ethics | 4 |
| Academic Research Writing | 4 |
| Business Analytics for Managers | 4 |
| Subjects | Credits |
|---|
| Subjects | Credits |
|---|
| Skills | Description |
| Media Writing and Reporting | The Amity Online BAJMC program instructs how to research, write, and report the news thoroughly across media formats. |
| Digital Media Production | BAJMC teaches students how to develop compelling digital content with video editing, photography, and multimedia applications. |
| Public Relations and Corporate Communication | This online degree will help you develop strategies for managing brand image, media relations, and corporate reputation. |
| Social Media Management | The BAJMC course prepares you with the ability to design, develop, and evaluate social media campaigns to engage audiences. |
| Research and Analytical Thinking | In the online BAJMC, you learn how to critically evaluate information and use media research methods for their journalistic work. |
| Category | Scholarship Credit | Eligibility Criteria |
| Divyaang (for persons with special needs) | 20% | Valid certificate of disability as per government norms. |
| Defense Personnel | 20% | Minimum 2 years of service in the defense forces with a valid Identity Card Number |
| Amity University Alumni | 20% | Amity University UG/PG alumni |
| Merit Based | 20% | Academic excellence with a minimum of 85% aggregate in the previous qualification. |
| Sports Scholarship (CHAMPS) | 30-100% | State, national, or international-level sportspersons with valid affiliation from the respective sports federation. |
| Job Positions | Responsibilities | Average Salary per annum |
| Journalist / Reporter | A Journalist writes, researches, and presents stories to audiences in print, digital or on-air media. | ₹3,00,000 – ₹6,00,000 |
| Content Writer / Copywriter | A Content writer creates interesting articles, blogs, and marketing copy aligned with the brand and engages their intended audiences. | ₹2,50,000 – ₹5,00,000 |
| Public Relations Executive | This role manages media relationships, writes press releases, and builds or maintains a positive brand image. | ₹3,00,000 – ₹6,00,000 |
| Social Media Manager | He/she develops, creates, and analyzes social media content to develop audience engagement and broaden brand awareness. | ₹3,50,000 – ₹7,00,000 |
| Video Editor / Multimedia Producer | A Video Editor will edit, balance video footage with editing, or add special effects, while ensuring production quality for digital broadcast use. | ₹3,00,000 – ₹6,00,000 |
The BAJMC program is an online course for students interested in journalism, mass communication and telecommunications. It is a three-year course that is totally online, which allows students to get theoretical and practical learning from projects and case studies.
This is a degree that is recognized all over the world since it is UGC-enabled, AICTE-approved, and NAAC-accredited with an A+ grade. It is also ranked by NIRF and WASC, thus making it credible for employment.
To be able to take this course, a student is required to have completed 10+2 studies at a recognized institution. The student is expected to have a good command of English, and students from English-medium schools have an advantage.
It combines theoretical knowledge with hands-on projects in digital content creation, online journalism, filmmaking, and many others. The program also has subjects like Print Journalism, Media Research, Digital Media, Media Productions, and many others.
Amity University Online is affordable, and students can use no-cost EMI payment options. Eligible students can also apply for scholarships, easing their financial burden.
Students can work as journalists in the digital and advertising industry, in public relations, content writing, and filmmaking, among others. Other works available for the students are copywriting, digital marketing, media planning, and campaign strategy.
Yes, students will be able to join webinars and attend workshops and forums conducted by experts, alumni and leaders from across the world. This aids in creating a strong network for students to use later on in their careers.
This entire program is designed online, meaning people can study independently. The course material is available to students through the University's LMS, and it includes video lectures and e-books anytime.
Yes, Amity Online offers complete assistance in placements and helps students get in touch with the best recruiters and find jobs in the media and communication industry.
Affordable tuition fees and no cost are partnered with EMI plans and scholarships, making the program affordable to students. At the same time, students can get a high-level education.
| Universities | Fees | NIRF Ranking |
|---|