Amity University Online offers a two-year master’s program for aspiring media professionals called Online Master of Arts in Journalism and Mass Communication (MAJMC). This online program aims to help their students gain practical and theoretical knowledge necessary to become a journalist, media practitioner or even a communication specialist. All classes are conducted online; hence, students can combine their academic pursuits with other personal or work commitments.
The motive of the course is to provide a wider perspective to students and equip them with the professional skills required in the ever-changing world of advertising, digital media, broadcasting, analytics and multimedia. Apart from studying theory, students utilizing the state-of-the-art LMS meet in virtual classes, conduct case studies and create real-life objectives and projects. The UGC-DEB accredited program of Amity Internal University is NAAC A+ rated and international. This ensures ample opportunities for students in job markets and further studies or research.
| Course | Per Semester | Total Fees | One Time Fees |
|---|---|---|---|
| MAJMC |
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| Subjects | Credits |
|---|---|
| Visualization and Media Design | 1 |
| Photography Concepts and Practice | 1 |
| Professional communication | 1 |
| Business, Society and Law | 4 |
| Financial Reporting and Analysis | 4 |
| Leadership & Organization Behavior | 4 |
| Managerial Economics | 4 |
| Marketing Management | 4 |
| Mass Communication Theory and Practice | 1 |
| Writing Analysis for Print | 1 |
| Subjects | Credits |
|---|---|
| Marketing Management | 1 |
| Development Communication: Theory and Practice | 1 |
| Media Ethics Laws and Governance | 1 |
| Investigative Journalism | 1 |
| Cognitive Analytics and Social Skills for Professional | 1 |
| People Management | 4 |
| Consumer Behaviour | 4 |
| Business Research Methods | 4 |
| Financial Management | 4 |
| Operations and Quality Management | 4 |
| Subjects | Credits |
|---|---|
| Media Research and Application | 1 |
| New Media and Digital Technology | 1 |
| Financial Journalism | 1 |
| Basics of Video Editing | 1 |
| Professional Ethics | 1 |
| Strategy, Business and Globalization | 4 |
| Digital Marketing | 4 |
| Decision Science | 4 |
| Hospital Planning & Services | 4 |
| Benchmarking in Health Care | 4 |
| E-Skills in Health Care | 4 |
| Human Resource Management in Health Care | 4 |
| Subjects | Credits |
|---|---|
| Digital Marketing | 1 |
| Political Communication | 1 |
| Gender, Human Rights and Media | 1 |
| Dissertation | 1 |
| Media, CSR and Sustainable development | 1 |
| Project Management | 4 |
| Values and Ethics | 4 |
| Academic Research Writing | 4 |
| Ethical & Legal Aspects of Health Care | 4 |
| Health Care Marketing | 4 |
| Skills | Description |
| Advanced News Writing & Editorial Analysis | You will become experts in news writing, editorial commentary, and storytelling in various forms. You will learn to engage narratives, interviews, and ethical journalistic practices essential in the role of Senior Journalist or Editor. |
| Broadcast Journalism & Video Production | You will be trained technically and creatively in broadcast production. This includes scripting, voice modulation, camera handling, live reporting, and video editing- skills that one can use as a host and documentary filmmaker. |
| Digital Media Strategy & Content Curation | You will learn analyzing audience behavior, using SEO, managing content calendars, and leveraging social media for engagement. You will learn to use online platforms using tools like Google Analytics. |
| Media Research & Cultural Studies | MAJMC students are students of scholarly media research where they employ both qualitative and qualitative methods to examine the reflection and role of media in society and culture. This would be ideal for academia, media policy, and thought leadership careers. |
| Film Studies & Visual Communication | You will understand cinematic techniques, visual storytelling, and public opinion through visual media. Understanding visual narratives and decoding symbolism are critical skills for film critics and creative directors. |
| Category | Scholarship Credit | Eligibility Criteria |
| Divyaang (for persons with special needs) | 20% | Valid certificate of disability as per government norms. |
| Defense Personnel | 20% | Minimum 2 years of service in the defense forces with a valid Identity Card Number |
| Amity University Alumni | 20% | Amity University UG/PG alumni |
| Merit Based | 20% | Academic excellence with a minimum of 85% aggregate in the previous qualification. |
| Sports Scholarship (CHAMPS) | 30-100% | State, national, or international-level sportspersons with valid affiliation from the respective sports federation. |
| Job Positions | Responsibilities | Average Salary per annum |
| Multimedia Journalist | He/she will be involved in researching, writing, shooting, editing, and publishing news using digital, video, and social media platforms. They post various content related to journalism on different media platforms to attract the audience. | ₹4,00,000 to ₹6,00,000 |
| Public Relations and Corporate Communications Manager | The role prepares and implements PR campaigns to shape public perception and enhance brand image. Responsibilities include drafting press releases, speeches, and media pitches for crisis management. | ₹8,00,000 to ₹12,00,000 |
| Content Strategist (Digital Media) | He/she creates content strategies for websites, blogs, YouTube, and social media, employing user behavior and SEO analysis. They partner with writers and designers to create captivating digital experiences and analyze performance metrics through tools such as Google Analytics. | ₹6,00,000 to ₹10,00,000 |
| Broadcast Producer (TV/Radio/Webcast) | Hee/she organizes and supervises the production of television, radio, or online broadcasts. This includes working with reporters and technical staff to maintain a smooth production process, managing segment scripting and talent, and enforcing broadcasting | ₹5,00,000 to ₹9,00,000 |
| Media Research Analyst | He/she organizes, researches, and plans media production for media firms. They supply resources needed to create content and probe through all resources for a high-quality output. | ₹3,50,000 to ₹6,00,000 |
Online MAJMC (Master of Arts in Journalism and Mass Communication) is a two-year course aimed at both students and specialists in the field of media and communications. The program applies both practice and theory of learning and is offered online.
Yes, the degree is UGC-DEB accredited and NAAC A+ rated. It is recognized all over the globe, which makes it credible for employment and further studies.
Any graduate with a three-year degree course from a recognized university is eligible. The candidates need to have knowledge of English as the medium of instruction will be in English Language.
The curriculum focuses on journalism, digital media, advertising, public relations, cinematography, analytics, and multimedia. There is participation in topics such as attending virtual classes, case studies, and real-life projects.
Yes, the program is provided in a completely online mode of learning, and it’s meant for convenience. Students can study and attend the classes and lectures where they’re most comfortable.
With the help of advanced LMS, the students complete their assignments in a series of real-life projects and case studies using LMS, which helps them flow through theory and practical skills.
Students can specialize in journalism and broadcasting, the internet and new media, advertising and public relations, media content, and media research and analysis. This degree also provides opportunities to do higher studies or research in communication or mass media.
Yes, students can attend webinars, guest lectures and virtual workshops conducted by expert practitioners to widen their professional networks.
The program has reasonably priced tuition fees with zero EMI schemes. They also provide scholarships to students so they can pay for their studies easily.
Amity University Online application form is available on the official website. Fill in the necessary paperwork and submit an application fee with the appropriate documents.
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